The FernMark Licence Programme helps promote and protect New Zealand products and services on a global scale. The Programme gives Licensees the right to carry the FernMark, a trademark that is used by New Zealand government departments across the world.

UMF™ stands for Unique Manuka Factor, the only standardised industry-wide indicator of genuine Manuka honey from New Zealand. It is a stamp of authority that authenticates the potency, purity, freshness and New Zealand origin of a Manuka honey product.